How to Make Black Friday Planet Friendly with Laura in Waterland & Curra Rotondo

The biggest shopping day of the year is fast approaching and the rampant overconsumption that has been known to accompany Black Friday has devastating effects on the planet. Rather than a complete boycott of the day, Healthy Seas has a better concept- Blue Friday! This is the idea of shopping sustainably and ethically.

 Today's guests are Laura in Waterland, an oceans and sustainability advocate, and Curra Rotondo, the co-founder and CEO of the brand, Lefrik. We talk about why having a Blue Friday is the way to go and how we all can support Healthy Seas this weekend through a campaign that Lefrik has organized.

 
Highlights

• How is overconsumption bad for the planet?
• How can we shop more sustainably?
• What does an ethical company look like?

 
Ten Tips to Have a Blue Friday  (to go deeper with these, be sure to check out Laura's blog post here on Healthy Seas):

1. Bring your own shopping bags
2. Ask yourself the right questions and make a list
3. Buy from ethical brands
4. Be cruelty-free
5. Gift an experience
6. Support small and local businesses
7. Choose story over bargain
8. Purchase eco items
9. Make a donation
10. Try secondhand

Bonus Tip! Buy yourself or a loved one a bag from Lefrik during the Blue Friday weekend and 15% of the proceeds from your purchase will be donated to Healthy Seas!

 
Resources

• Lefrik
• https://slowfactory.earth/open-edu
• Book: Consumed: The need for collective change; colonialism, climate change & consumerism by Aja Barber 
• Book: Fashionopolis: The Price of Fast Fashion and the Future of Clothes by
  Dana Thomas
• Book: Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist by Kate Raworth

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Healthy Seas is a marine conservation organization whose mission is to tackle the ghost fishing phenomenon and turn this waste into an opportunity for a more circular economy. They do this through clean-ups, prevention, education, and working with partners who recycle and repurpose this material. The podcast is hosted by Crystal DiMiceli.